For the first time in history, the grim darkness of the 41st Millennium is coming to the Total War franchise — and the world’s first live gameplay reveal is happening right here, at BilibiliWorld 2026.
From July 10–12, Creative Assembly and SEGA will take over Hall 4.1H, Booth 4A13 at the Shanghai National Exhibition & Convention Center, bringing the grand strategy of Warhammer 40,000 to the show floor for the very first time.
A Prize Pool Worthy of the Imperium
We're proud to share that Starforged’s officially licensed Warhammer 40,000 pieces are part of the BilibiliWorld 2026 prize pool — alongside JOYTOY official models and more.
Attendees can enter the giant gacha raffle with a simple Steam wishlist screenshot for a chance to claim their share of the spoils. A war chest worth fighting for — and all you need is a click.

Don’t Miss the Stage Event
If you're attending, be sure to catch the Total War: Warhammer 40,000 special stage on:
📅 July 11 | ⏰ 11:45 – 12:45 | 📍 Stage 5.1H
The session features the Chinese voice cast and Total War Creative Director Christian Töpfer, offering an exclusive behind‑the‑scenes look at the game that’s set to redefine grand strategy for a new generation.
See You at the Front
Whether you’re there for the gameplay, the prizes, or simply to stand among fellow loyalists and heretics alike — we’ll see you at Booth 4A13.
The Imperium awaits. The first shot has been fired.
For the Emperor.